Business Partnerships

DON'T JUST ADVERTISE
TO THE BMW COMMUNITY.
BECOME PART OF IT.

Bavarian Endurance Battle is more than twelve hours of racing. It is a gathering of racers, builders, BMW owners, professional shops, grassroots teams, manufacturers, vendors, clubs, families and enthusiasts brought together by a shared passion for BMW and motorsport.

Come meet the community. Show people what you do. Support something memorable. Help us build part of the event. Or put your own BMW on the starting grid and prove what your shop can build.

There are many ways to become part of the Battle.

Bring your business to the paddock

SET UP A BOOTH.
MEET THE COMMUNITY.

If your business belongs around BMW enthusiasts, racers, builders or automotive culture, bring it to them.

BEB plans to combine endurance racing with a larger BMW gathering, creating opportunities for businesses to establish a physical presence at the event.

Display your products. Demonstrate what you do. Bring parts. Bring merchandise. Bring something people can touch, see or experience.

More importantly, meet the people behind the cars.

YOUR BUSINESS DOESN'T HAVE TO WATCH FROM THE SIDELINES.

BMW specialists, fabrication shops, parts manufacturers, apparel companies, tool companies, automotive brands and businesses outside motorsport may all have something valuable to bring to the Battle.

Awards & Recognition

PUT YOUR NAME ON SOMETHING PEOPLE REMEMBER.

Not everything worth recognizing happens at the front of the field.

Bavarian Endurance Battle intends to recognize more than finishing position. Endurance racing creates stories of perseverance, craftsmanship, sportsmanship, determination and teams refusing to surrender when everything begins going wrong.

Businesses can help us recognize those moments. Sponsor an award. Help create the trophy. Put your name behind something that represents what your company believes deserves recognition.

A sponsored award should become more than advertising. It should become part of someone's story.
Podium Sponsorship

SPONSOR THE PLACE EVERY TEAM WANTS TO STAND.

Twelve hours of racing eventually leads to one place. The podium.

Businesses can help fund, construct, furnish or brand the official Bavarian Endurance Battle podium and presentation area.

The podium will become the setting for trophies, team photographs, victory celebrations and some of the most important images created during the event.

HELP US BUILD THE PLACE WHERE BMW ENDURANCE HISTORY GETS PHOTOGRAPHED.

The celebration may last minutes. The photographs can last for years.

Own a piece of the experience

THERE IS MORE THAN ONE WAY TO SPONSOR A RACE.

A partnership does not have to mean writing one enormous check.

Some companies may want to financially support the event. Others may have products, materials, equipment, professional services or resources that can help us create it.

Tell us what you do. Tell us what you can provide. We may find a way to build it into the Battle.

BEB partnership and sponsorship packages are currently being developed. These packages will provide businesses with defined opportunities for event presence, recognition, branding and participation at different levels.

In the meantime, we welcome businesses to contact us now. Some of the most meaningful partnerships may not fit neatly inside a predetermined package, and we are open to developing opportunities around what your company can contribute and how you would like to participate.

Apparel

Put Something on the Team

Help fund or produce BEB shirts, hats, staff apparel, volunteer apparel or other event merchandise.

People

Volunteer & Staff Support

Support the people working behind the scenes through meals, refreshments, apparel, supplies or funding for volunteer and event staff needs.

Giveaways

Give People Something to Take Home

Donate products, parts, tools, merchandise, gift certificates or keepsakes for competitors and spectators.

Atmosphere

Bavarian Flags & Event Décor

Help transform the venue with Bavarian flags, banners, signage and visual elements. Flags may also become part of the Parade of Honor.

Hospitality

VIP Lounge & Furniture

Provide or sponsor patio furniture, tables, chairs, couches, umbrellas, shade structures and furnishings for the BEB VIP and hospitality areas.

Hospitality

Food, Coffee & Refreshments

Help provide meals, coffee, refreshments or other hospitality for teams, volunteers, guests and VIPs.

Infrastructure

Help Us Build the Event

Provide canopies, tables, barriers, signage, lighting, communications equipment or other practical event resources.

Technical

Products & Services

Parts, tires, fluids, tools, fabrication, equipment, transportation and professional technical support may all have a place at BEB.

Financial

Support Something Specific

Contribute financially toward a particular program, event feature or operating need. You do not have to fund the entire event to make an impact.

Help create a BEB tradition

HELP BRING THE BEB PARADE OF HONOR TO LIFE.

TWELVE HOURS DESERVES MORE THAN A CHECKERED FLAG.

Building an endurance race car takes months of work, sacrifice and teamwork. Racing one for twelve hours asks even more.

When the race is over, we want the drivers, builders, mechanics and crews who took on that challenge to have a moment that belongs to them.

Bavarian Endurance Battle is developing the BEB Parade of Honor, a closing celebration where the teams and the people behind the cars become the stars.

A decorated parade truck would lead the procession with upbeat Bavarian music, blue and white flags and hosts in traditional Bavarian attire. Behind it, the illuminated BEB Safety Car would lead the top three overall finishing teams, proudly carrying their championship trophies.

Then comes the field. Race cars. Drivers. Mechanics. Crew members. The people who spent twelve hours keeping those BMWs alive.

Spectators would line the route with flags as the teams make their way toward the awards ceremony.

And finishing the race would not be a requirement for joining the celebration. Repaired cars could rejoin the field. If a BMW could not move under its own power, its crew could walk the parade route without it.

If you fought the Battle, you belong in the celebration.
Parade Truck

Lead the Procession

Provide or sponsor a suitable low platform vehicle, driver, decorations or preparation for the lead parade vehicle.

Sound

Music & Audio

Provide speakers, microphones, sound equipment or professional audio support for the procession and awards ceremony.

Trophies

Category Championship Trophies

Help fund, design or manufacture the championship trophies presented to the first, second and third place finishers in each BEB racing category.

Atmosphere

Bavarian Flags & Decorations

Provide blue and white flags, banners, traditional elements, attire or other decorations for the procession.

Spectators

Parade Giveaways

Donate checkered flags, Bavarian flags, hats, shirts or keepsakes that event ambassadors can distribute to spectators.

Ceremony

Podium & Awards Area

Sponsor or provide the podium, backdrop, lighting, furniture, staging or other elements surrounding the awards celebration.

Storytelling

Photography & Video

Help document the procession, teams and celebrations so competitors have something they can remember and share.

People

Services & Volunteers

Support parade coordination, announcing, event ambassadors, logistics, photography, video or volunteer staffing.

A partnership people can remember

PUT YOUR BUSINESS BEHIND THE CELEBRATION.

The Parade of Honor creates opportunities for businesses to support something competitors and spectators will actually experience.

Depending on the contribution, recognition opportunities may include presenting sponsorship of the parade, branding on the parade truck or ceremony backdrop, acknowledgment during the ceremony, and features in BEB event communications and social content.

Specific recognition will be developed individually with each participating business.

For shops and automotive businesses in particular, this is an opportunity to stand beside the people who build, repair, maintain and race these BMWs.

Not simply to advertise to them. To help celebrate them.

The BEB Parade of Honor is currently in development. Final route, vehicle arrangements, participation procedures and timing will be coordinated with the venue.

Put your shop on the starting grid

DON'T TELL US WHAT YOUR SHOP CAN BUILD.
SHOW US.

There is another way for an automotive business to participate.

Build a BMW and race it.

A shop car can become far more than a race entry. It can become a rolling demonstration of the people, knowledge and craftsmanship behind your business.

Bring your technicians. Bring your customers. Bring your friends.

Document the build. Share the preparation. Show the failures. Show the repairs. Then bring the car to the Battle and see whether what you built can survive twelve hours.

YOUR SHOP NAME DOESN'T HAVE TO SIT ON THE SIDELINES.

Your BMW does not need to be the most expensive car in the paddock. It needs to be prepared. And it needs to finish.

Put your business on the starting grid.

Bring your customers with you

TURN RACE WEEKEND INTO A COMMUNITY EXPERIENCE.

Bavarian Endurance Battle is being developed as more than a competition taking place behind a fence.

The larger vision includes racing, a BMW car show, vendors, hospitality, gathering spaces and opportunities for the BMW community to spend time together.

That creates possibilities for businesses to invite customers, employees, partners and guests to experience the event with them.

SOMETIMES THE MOST VALUABLE CONNECTION ISN'T MADE THROUGH AN ADVERTISEMENT.

It is made through a shared experience.

Have another idea?

HAVE AN IDEA WE HAVEN'T THOUGHT OF?
GOOD.

We do not want to limit partnerships to a predetermined menu.

Maybe your company provides something unusual. Maybe you see an opportunity we have missed. Maybe you have an idea that sounds slightly crazy.

Bavarian Endurance Battle is still being built, and that creates opportunities that may not exist once every piece of the event has already been spoken for.

Bring us the idea. Let's see what we can build together.

Business & Shop Interest

TELL US HOW YOU WANT TO BE PART OF THE BATTLE.

Whether you want to sponsor something, provide products or services, bring your business to the paddock or put a shop BMW on the grid, tell us what you have in mind.

There is more than one way into the Battle.

Tell us about your business and what interests you. We are open to ideas, including opportunities we may not have considered yet.

This is an expression of interest only. Starting a conversation does not commit your business to anything.

The invitation

THE PADDOCK NEEDS MORE THAN RACE CARS.

It needs builders. It needs businesses. It needs volunteers. It needs people willing to contribute products, ideas, equipment, services and resources.

It needs companies willing to help create the environment surrounding the racing.

It needs shops willing to put their reputations on four wheels and see if what they built can survive twelve hours.

And occasionally, it needs the shop owner crazy enough to look at a perfectly good BMW and say:

“YOU KNOW WHAT?
LET'S RACE THE DAMN THING FOR TWELVE HOURS.”

BRING YOUR BUSINESS.
BRING YOUR PEOPLE.
BRING YOUR BMW.

WE'LL SEE YOU AT THE BATTLE.